Mar
16
2004

Harlingen, TX —  Thanks to The Foundation for Advancing Alcohol Responsibility, a national not-for-profit organization funded by America’s leading distillers and dedicated to fighting drunk driving and underage drinking, students got a life-saving lesson about the dangers of underage drinking and driving today during presentations at Harlingen High School. In advance of Spring Break, Prom and Graduation Season, Brandon Silveria, a young man who was involved in an alcohol-related crash at age 17 just before his high school prom, appeared with his father, Tony, to tell their story of survival.

According the National Highway Traffic Safety Administration, 327 youths under the age of 21 died in alcohol-related fatalities in Texas in 2002, a decrease of 13 percent. And, the number of alcohol-related fatalities during April and May represented over 20 percent of the total number of traffic fatalities.

During the program, Silveria told students his wrenching story of how as a high school student he had everything a teenager could want—a job, girlfriend and plans for the future—until he had a few drinks at a party and chose to drive home. After falling asleep at the wheel, crossing the centerline and crashing into a tree, Brandon was left in a coma for three months and spent several years in rehabilitation. Silveria was so badly injured that basic motor functions such as walking, talking and swallowing had to be re-learned. He has permanent brain injury and suffers from dangerous seizures. Brandon’s presentations continue to receive standing ovations from students across the country.

"What you become depends on the choices that you make," said Brandon Silveria. "When I was seventeen, I had a job and a girlfriend. Because of my crash, I lost both of them. My hope is that by sharing my experiences with other young people, I can prevent others from being hurt or killed."

Through educational efforts such as the Silveria lecture and video program, The Foundation for Advancing Alcohol Responsibility educates students across the country about the hazards of underage drinking and driving. Since Brandon and his father Tony have become spokespeople for The Foundation for Advancing Alcohol Responsibility, they have addressed over one million high school students nationwide and have been featured on such television programs as "Rescue 911," NBC’s "Today," and "Leeza."

"We are pleased to have had the opportunity to visit Harlingen during this crucial time of the year to combat underage drinking and drunk driving," said Shannon Adams, Field Director, The Century Council. "We hope to raise awareness about this serious problem, and by doing so, save lives."

To request a free copy of "Brandon Tells His Story" or for more information on the Silveria program call (800) 431-4499. The 30-minute video, which won an award from the American Medical Association, is accompanied by supporting curriculum materials and can be used with large or small groups of teens.

Launched in 1991, The Century Council is funded by America's leading distillers. The Foundation's mission is to promote responsible decision-making regarding beverage alcohol and discourage all forms of irresponsible consumption through education, communications, research, law enforcement and other programs. For more information on the Foundation, log onto www.responsibility.org.
Contact: 
CONTACT: Leslie Kimball
The Foundation for Advancing Alcohol Responsibility
202-425-5423
via email